5 ways to maximize your garage sale profits 

June 28, 2023

Running your garage sale like a retail store is just one way to boost your profits

The summertime tradition of holding a garage or yard sale is part of the informal American economy. The numbers are staggering. Money.com reports that each week there are more than 165,000 sales across the county, nearly 5 million items are sold and $4 million is exchanged.

It makes sense. As gas prices rise and consumer confidence wanes, more and more people turn to alternative ways to earn extra cash.  Others hold garage sales for reasons that aren’t motivated by profit: they see it as a necessity to clear out their space or they hope a new owner will extend the usefulness of their well-loved items.

If your goal is to clean house, then donating your items with the potential tax write-off might be a better strategy. But if you’re looking to make some money, then we’ve got tips to turn your clutter into cash.

1. Preparation and organization 

Drive more traffic to your sale by being part of a community garage sale or holding a multi-family sale with your neighbors. 

Saturdays are the best sale days, but you’ll boost your visits with a two-day sale on a Friday and Saturday or Saturday and Sunday.  

When it comes to what to sell, just about anything goes. If you have bigger or more expensive items, consider selling those online or at a consignment store. Everything else can go into your garage sale—even broken items. People often look for spare parts at garage sales, especially tools and electronics.  

Boost your profits by selling other items. Do you make crafts? Try selling homemade jewelry, crocheted rugs, or pottery. Are you a baker? Sell your homemade bread, jams and jellies. Do you have a garden? Consider potting plants, like hostas, and selling starter seeds like tomato plants and herbs. 

Before you put your items out, make sure you’ve looked them over. Check pockets of clothing for stashed cash and empty out boxes and drawers so you don’t accidentally part with a precious keepsake you carefully tucked away. 

2. Signage and advertising

Make all signs the same size and color for continuity. They should be big enough to read, but not so big they’ll flap in the wind. A good format is 15 × 15-inch yellow poster boards with black lettering. 

Put the signs up only for the days of the sale, not before. And take them down when the sale is over. Make sure to check with your city or neighborhood in case there are sign ordinances in place. 

You can advertise your sale for free on GarageSaleFinder.com, Gsalr.com, and YardSales.net. Post about your sale on neighborhood websites, popular sale platforms like Craigslist and Facebook Marketplace, and share your sale with your friends on your social media channels.  

Make your sale stand out with photos, a short video and a creative description. For example, mention if you have items that fall into a popular design category like mid-century modern, arts and crafts or boho. If you’re selling lots of clothes or yard items, you could describe your sale as a “pop-up boutique” or a “garden shop.” 

3. The great pricing debate

While many people believe everything should have a price tag, others say it’s not good practice.  

Consider this. Pricing items is very time consuming, and some people could take advantage by moving tags around for a better deal. Plus, if you ask buyers for their best offer, they may come back with a number that’s much higher than you expected. 

On the other hand, if buyers have to ask a price they may choose not to bother and simply skip the purchase all together. 

Regardless of whether you put a sticker on everything or not, make sure you have items that sell at different price points. 

Also, go into your sale with a good idea for how much items are worth. Visit other garage sales and look for similar items online.

4. Display and merchandising

Prevent drive-by shoppers by putting the most exciting stuff closest to the curb. This is a good place for bigger items. Having a “free” box close to the curb also helps get people out of their cars. 

For smaller items, organize them like a retail store would, putting similar items together and offering promotions like "buy 3, get 1 free." Put items on tables or racks so people don’t have to get on the ground to rummage through stuff.  A box of books or CDs is a great way to keep tag-along shoppers busy while the main shopper is looking around. Above all else, keep things organized. If you have a lot of items, consider holding some things back and bringing them out only when there is room to display them. 

Don’t forget about the atmosphere. Selling baked goods and lemonade sets a scene. Especially if your kids are staffing the stand. Consider playing music softly, which is a tried-a-true way to get people to linger.

5. The art of making the sale 

It’s a good idea to have at least two people working the sale. If you’ve decided not to use price tags, make sure each person knows the minimum amount you’re willing to take for an item.  

When it comes to negotiating, lowering the price is just one tactic, you could also offer to throw in something for free to seal the deal. If the buyer has young children, consider giving the kids something too. Not only will you get rid of items quicker, but it also establishes goodwill, and it might make other shoppers buy something too.   

Help shoppers out by having batteries or a power-source available so they can test electric items. Make sure to have a mirror available if you’re selling lots of clothes. 

Finally, practice good customer service. Welcome people to your sale and be available to answer questions and negotiate prices.

If you’ve made a good chunk of change on your sale, consider putting your earnings into a high-interest savings account like a money market account or in a certificate of deposit. It’s a great way to earn more from your profits. 

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How I did it: Turned my side hustle into a full-time job

Costs to consider when starting a business

How to test new business ideas

How to get started creating your business plan

What is needed to apply for an SBA loan

The role of ethics in the hiring process

The costs of hiring a new employee

Give a prepaid rewards card for employee recognition

5 steps for creating an employee recognition program

Tips for building a successful customer loyalty program

Healthcare marketing: How to promote your medical practice

Checklist: Increase lead generation with website optimization

5 affordable small business marketing ideas when you have no budget

Why ecommerce for small business strategy is integral

Opening a second location? Cloud-based POS is key to a smooth unveiling

Do you have the best Point of Sale for an internet outage?

Omnichannel retail: 4 best practices for navigating the new normal

Is your restaurant Google-friendly?

How business owners are managing during the supply chain crisis

How small businesses are growing sales with online ordering

Email marketing: 10 mistakes to avoid

What you should know about licensing agreements

How to expand your business: Does a new location make sense?

Essential marketing tools for any business

3 simple brand awareness tips for your business

How a small business owner is making the workplace work for women

Common small business banking questions, answered

3 signs it’s time for your business to switch banks

7 uncommon recruiting strategies that you may not have tried yet

How increased supply chain visibility can combat disruptors

6 common financial mistakes made by dentists (and how to avoid them)

Unexpected expenses: 5 small business costs to know and how to finance them

Technology strategies to complement your business plan

Using merchant technology manage limited staffing

Business credit card support

Meet your business credit card support team

How to apply for a business credit card

What kind of credit card does my small business need?

How a small business is moving forward during COVID-19

When to consider switching banks for your business

How to choose the right business checking account

5 tips to help you land a small business loan

How to choose the right business savings account

How Everyday Funding can improve cash flow

The essential business tips for tax deductions

How to accept credit cards online

Meet the Milwaukee businessman behind Funky Fresh Spring Rolls

Improve online presence your business

When small business and community work together

How Gentlemen Cuts helps its community shine

How Shampoo’ed is transforming hair and inspiring entrepreneurs

How Al’s Breakfast is bringing people together