A who’s who at your local bank

December 16, 2022

Meet the professionals ready to help you navigate your financial questions, plus resources to take advantage of.


For some, in-person banking doesn’t extend past the ATM. But there’s so much more available when you get to know all the faces at your local bank. U.S. Bank has many professionals with knowledge and resources to share. Whether you need cash, are interested in taking out a loan or simply want assistance mapping out your financial goals, there’s someone at your local branch to help. Here are just a few of the friendly faces you can count on.



Even if you haven’t explored all your bank has to offer, chances are you’ve interacted with a teller. They’re the person sitting behind the counter who you’ll work with when you make a deposit or a withdrawal. They answer the phone, count cash and file paperwork. They can also provide certified checks and money orders at your request, transfer cash to foreign currency, and prepare savings bonds. If you ever have a question about where to find a certain resource or need help but aren’t sure where to go, your teller will be happy to lead you in the right direction.


Personal Banker

When you join the bank, the personal banker’s role is to help you get acclimated by setting up an account and making sure you’re familiar with what’s available in personal banking. You can speak with them about your personalized preferences and needs, such as overdraft protection. If you would like to set up separate bank accounts for your children, for example, the personal banker can assist you with this or simply help you manage an existing account. Personal bankers are also there for you if you ever have questions or concerns about loans, credit cards or exploring different services for your needs.


Wealth Management Professional

Wealth professionals wear many hats within the bank. These include wealth planning, investments, estate planning, trust administration, wealth management banking, insurance and other specialty services.1

Whatever your situation may be, a wealth professional will be interested in your specific needs, lifestyle and goals. They’ll listen to your values and help you make a plan that aligns with this. For example, if you wanted to retire in 20 years, your wealth professional – surrounded with a team of specialists – could help pinpoint the amount of money you would want to save, which types of accounts make the most sense and which types of insurance to choose. They can also meet with you to map out a long-term wealth strategy with minimal risk and talk about steps to take along the way to stay on track.

Different levels of support are available, depending on your income and assets. Through our affiliate, U.S. Bancorp Investments, any investor can use the U.S. Bancorp Investments Wealth Management Advisory Center for basic guidance from a financial advisor.


Goals Coach

A goals coach is similar to the financial advisor in that they both support you and guide you in the right direction financially. While some financial advisors offer exclusive resources depending on your wealth status, a goals coach is accessible to anyone. These passionate individuals work with customers one-on-one to explore different goals, make plans of action and discuss strategic steps to make them a reality. Whether the goal is to develop a realistic budget and stick to it or explore a new career path, the goals coach is there to be your teammate and uplift you along the way. They’ll even provide additional resources and strategies for any roadblocks that may come up along the way.


Mortgage Loan Officer

If you’re purchasing a home, you’ll likely work with a mortgage loan officer. This person will walk you through the home-buying process so you’re aware of what to expect from start to finish. If you’re a first-time home buyer, this can be especially helpful. They’ll assist you with the loan application process and also make sure you’re choosing the right type of loan and ideal terms of the agreement for your situation. From the administrative side of the process, like collecting and verifying financial documents, to big picture discussions, the mortgage loan officer is in your corner during the journey to home ownership.

Online banking and the U.S. Bank Mobile App are great resources for the easy accessibility and convenience. But when it comes to step-by-step guidance and personalized service, be sure to stop by your local bank branch. Get specific questions answered by your teller, get to know your personal banker and enjoy all the in-person resources at your fingertips to make the most of your banking experience.


Need some professional advice on how to pick the right savings or checking account? Read more from our bankers about the different financial tools available to you.



1U.S. Bank offers wealth planning, investments, trusts and estates administration, wealth management banking and specialty services. Our affiliate, U.S. Bancorp Investments, provides wealth planning, investments and insurance.

Related content

Should you buy now, pay later?

Bank from home with these digital features

How to increase your savings

Practical money skills and financial tips for college students

4 tips to help you save for retirement in your 20s

Helpful tips for safe and smart charitable giving

Talent acquisition 101: Building a small business dream team

Money Moments: 8 dos and don’ts for saving money in your 30s

3 ways to keep costs down at the grocery store (and make meal planning fun)

Should rising interest rates change your financial priorities?

The mobile app to download before summer vacation

Tips to raise financially healthy kids at every age

Do your investments match your financial goals?

6 pandemic money habits to keep for the long term

Year-end financial checklist

What financial advice would you give your younger self?

How to discuss money with your family

7 ways for pre-retirees to get ready for retirement

Family planning for the LGBTQ+ community

Stay committed to your goals by creating positive habits

Travel for less: Smart (not cheap) ways to spend less on your next trip

5 things to consider when deciding to take an unplanned trip

Your financial aid guide: What are your options?

How to get started creating your business plan

How having savings gives you peace of mind

Starting your homebuying journey: Tips from a U.S. Bank Goals Coach

What to do when you lose your job

What’s in your emergency fund?

Make your business legit

Retirement income planning: 4 steps to take

What you need to know about renting

Dear Money Mentor: How do I set and track financial goals?

I own two electric vehicles. Here’s what I’ve learned about buying and driving EVs.

9 simple ways to save

Retirement expectations quiz

Checking and savings smarts: Make your accounts work harder for you

Credit: Do you understand it?

5 financial goals for the new year

Allowance basics for parents and kids

How to track your spending patterns

How to manage your money: 6 steps to take

Investment strategies by age

A who’s who at your local bank

Finding a side gig to fund your goals

It’s time for a fresh start: A new way of thinking

Military homeownership: Your guide to resources, financing and more

Working with an accountability partner can help you reach your goals

30-day adulting challenge: Financial wellness tasks to complete in a month

First-timer’s guide to savings account alternatives

The connection between your health and financial well-being

Friction: How it can help achieve money goals

How to talk to your lender about debt

How I did it: My house remodel

How to build wealth at any age

3 tips for saving money easily

How to use your unexpected windfall to reach financial goals

Money management guide to financial independence

5 myths about emergency funds

Home buying myths: Realities of owning a home

How I did it: Turned my side hustle into a full-time job

Certificates of deposit: How they work to grow your money

What military service taught me about money management

Improving your credit score: Truth and myths revealed

Tips for working in the gig economy

How to best handle unexpected expenses

Financial gifts can be a valuable – and fun – choice for the holidays

Dear Money Mentor: How do I pick a savings or checking account?

Webinar: Smart habits and behaviors to achieve financial wellness

Practical money tips we've learned from our dads

Myths vs. facts about savings account interest rates

Saving vs. investing: What's the difference?

Key components of a financial plan

5 tips for creating (and sticking to) a holiday budget

What I learned from my mom about money

How compound interest works

Your 4-step guide to financial planning

4 financial considerations before changing jobs

6 common money mistakes to avoid

Stay on budget — and on the go — with a mobile banking app

How to choose the right business checking account

How grandparents can contribute to college funds instead of buying gifts

Financial checklist: Preparing for military deployment

U.S. Bank asks: Transitioning out of college life? What’s next?

How to financially prepare for a military PCS

Here’s how to create a budget for yourself

How to use debt to build wealth

Achieving their dreams through a pre-apprenticeship construction program

Transitioning from the military to the civilian workforce

How to prepare for healthcare costs in retirement

Is a Health Savings Account missing from your retirement plan?

How I did it: Deciding whether to buy an RV

How to decide when to shop local and when to shop online

Checklist: financial recovery after a natural disaster

How I kicked my online shopping habit and got my spending under control

How to manage your money when you're self-employed

Personal loans first-timer's guide: 7 questions to ask

How I did it: Bought a home without a 20 percent down payment

How to stay positive when searching for a job: advice from a U.S. Bank goals coach

How to set yourself up for success in your first job

Growing your savings by going on a ‘money hunt’

Multiple accounts can make it easier to follow a monthly budget

You can take these 18 budgeting tips straight to the bank

Are savings bonds still a thing?

How I did it: Learned to budget as a single mom

How to stop living paycheck to paycheck post-pay increase

Money Moments: Tips for selling your home

Parent checklist: Preparing for college

Which is better: Combining bank accounts before marriage — or after?

Does your savings plan match your lifestyle?

Don’t underestimate the importance of balancing your checking account

Do you and your fiancé have compatible financial goals?

How to cut mindless spending: real tips from real people

Using 529 plans for K-12 tuition

Checklist: 10 questions to ask your home inspector

Webinar: 5 myths about emergency funds

Webinar: Common budget mistakes (and how to avoid them)

Webinar: Train your brain for smart financial habits

5 reasons why couples may have separate bank accounts

7 steps: How couples and single parents can prepare for child care costs

Adulting 101: How to make a budget plan

How and when to ask for a raise

How can I help my student manage money?

5 tips for parents opening a bank account for kids

How to manage money in the military: A veteran weighs in

How to save for a wedding

How to save money while helping the environment

It's possible: 7 tips for breaking the spending cycle

Personal finance for teens can empower your child

Save time and money with automatic bill pay

Tips to overcome three common savings hurdles

Webinar: Uncover the cost: Wedding

Webinar: Uncover the cost: International trip

Your guide to starting a job: Resources to help along the way

Building a financial legacy for your family and community

U.S. Bank asks: Do you know what an overdraft is?

U.S. Bank asks: Do you know your finances?

Essential financial resources and protections for military families

5 ways to spring clean your finances and save money year-round

Spring cleaning checklist for your home: 5 budget-boosting tasks

Saving for a down payment: Where should I keep my money?

Webinar: Uncover the cost: Building a home

Are professional movers worth the cost?

Webinar: Uncover the cost: Home renovation

Beyond the mortgage: Other costs for homeowners

How to Adult: 5 ways to track your spending

3 steps to prepare for a medical emergency

11 essential things to do before baby comes

Webinar: Uncover the cost: Starting a family

Preparing for adoption and IVF

Closing on a house checklist for buyers

How to prepare for a natural disaster

College budgeting: When to save and splurge

6 questions students should ask about checking accounts

Webinar: Uncover the cost: College diploma

How to save money in college: easy ways to spend less

Checklist: How to gain financial independence from your parents

The A to Z’s of college loan terms

Co-signing 101: Applying for a loan with co-borrower

How to build credit as a student

5 things to know before accepting a first job offer

How I did it: Paid off student loans

Webinar: Bank Notes: College cost comparison

U.S. Bank asks: What do you know about credit?

Is a home equity loan for college the right choice for your student

How to apply for federal student aid through the FAFSA

Be careful when taking out student loans

Webinar: Mindset Matters: How to practice mindful spending

Consolidating debts: Pros and cons to keep in mind

7 tips to help grow your business after launch

How to test new business ideas

Costs to consider when starting a business

How to choose the right business savings account

Meet your business credit card support team

Does your side business need a separate bank account?

Break free from cash flow management constraints

Start of disclosure content

Investment products and services are:
Not a deposit ● Not FDIC insured ● May lose value ● Not bank guaranteed ● Not insured by any federal government agency

U.S. Wealth Management – U.S. Bank is a marketing logo for U.S. Bank.

U.S. Bank is not responsible for and does not guarantee the products, services or performance of U.S. Bancorp Investments, Inc.

U.S. Bank does not offer insurance products. Insurance products are available through our affiliate U.S. Bancorp Investments.

U.S. Bank and its representatives do not provide tax or legal advice. Your tax and financial situation is unique. You should consult your tax and/or legal advisor for advice and information concerning your particular situation.

Start of disclosure content

Loan approval is subject to credit approval and program guidelines. Not all loan programs are available in all states for all loan amounts. Interest rate and program terms are subject to change without notice. Mortgage, home equity and credit products are offered by U.S. Bank National Association. Deposit products are offered by U.S. Bank National Association. Member FDIC.