Last year, U.S. Bank launched U.S. Bank Access Commitment™, a long-term approach to help build wealth while redefining how we serve racially diverse communities and provide more opportunities for racially diverse employees. U.S. Bank started with the Black community, because that is where the persistent racial wealth gap in the United States is the largest (Federal Reserve, 2019). Over the past year, U.S. Bank has been focused on making progress to help people build wealth. While it has supported families, businesses and community institutions, U.S. Bank acknowledges it still has more work to do, including evolving the way it measures success (more on that below).
Here’s the forward progress U.S. Bank made in 2021* to help people build wealth:
Click here to enlarge this infographic.
“This work is long-term,” said Andy Cecere, chairman, president and CEO at U.S. Bank. “We’re committed to being part of the solution and we believe that access to financial education, career development and capital creates opportunities for systemic change.”
Evolving our measurement approach to assess our work’s impact on people’s lives
“We’re able to measure the actions we’re taking, but our long-term goal is to measure the impact on people’s lives,” said Greg Cunningham, chief diversity officer at U.S. Bank. “Our success has to be based on whether the people we’re trying to help are reaching their goals. Was the entrepreneur able to create one more job because of our Access Fund? Was a family able to buy their first home because of our financial education partnership with Operation HOPE? Did their kids get to go to college because they saved together using the Goalsetter app? When we can measure whether people’s lives were improved in these specific ways, we’ll know whether we are on the right track.”
To that end, U.S. Bank is working with the Urban Institute, a nonprofit research organization that provides data and evidence to help advance upward mobility and equity to develop a “theory of change,” a framework for measuring impact we hope to share in the bank’s full Environmental, Social and Governance (ESG) Report, which will publish later this year. The theory of change will include: 1) initial social impact measures and 2) a roadmap of activities U.S. Bank supports that will help people reach their goals of building wealth.
UPDATE ON U.S. BANK ACCESS COMMITMENT INITIATIVES
U.S. Bank Access Fund
The U. S. Bank Access Fund was established to break down those barriers through $20 million in capital and $5 million in grants to support capacity building, technical assistance and expand mentoring and networking opportunities, as well as business seminars and peer-to-peer learning sessions through our partners Grameen American, African American Alliance of CDFI CEOs, and Local Initiatives Support Corporation (LISC). At year-end 2021, it deployed $13+ million in capital to 10 CDFIs who will lend directly to business owners. Over three years, U.S. Bank estimates this investment will support more than 30,000 microbusinesses.
U.S. Bank Access Business
U.S. Bank Access Business combines our expertise and that of our external partners to provide small business owners with information, connections and capital to position them for success. Business Access Advisors – a new position on the U.S. Bank team – will actively guide entrepreneurs in our pilot markets: Charlotte, Chicago, Colorado Springs, Denver, Los Angeles, Little Rock, Omaha, San Francisco, and the Twin Cities. More information to come as the company trains its Business Access Advisors and gets the program launched.
U.S. Bank Access Home
U.S. Bank is investing to help close these gaps. To help increase representation of Black individuals in the mortgage industry, we are creating a development program that includes a full year of technical and community development in partnership with housing agencies, community leaders and minority realtor trade organizations. The company also launched a trainee program for residential appraisers to increase Black representation in our appraiser roles. To help more Black families access homeownership, U.S. Bank is providing financial education in partnership with local and national organizations through at least 2024, across all markets over three years.
U.S. Bank Access Capital
USBCDC is partnering with CDFIs to support and grow the number of developers led by people of color and help increase locally-led solutions by collaborating to invest in developers of color. The company opened applications for the next round of funding in July 2021 and will announce the next round of grant recipients in Q1 2022.
U.S. Bank Access Wealth
In September, U.S. Bank launched the Building Black Wealth study and we learned three things:
U.S. Bank created a mentoring program to help ensure our advisors reflect the communities they serve. In October 2021, the company provided its first “class” of Black Consumer and Business Banking (CBB) bankers interested in becoming a Wealth Management advisor with a mentor within Wealth Management. U.S. Bank is also excited about its Each One Teach One financial literacy curriculum developed by wealth advisors. The content extends to Access Business and Access Home initiatives, is available on usbank.com and shared with U.S. Bank’s internal Black Heritage Business Resource Group and presented to 300+ high school students, their parents and faculty at Harris Stowe University.
For more information
Learn more about Access Commitment and progress to-date.
How to get access
While many of the Access Commitment initiatives are fully allocated and funded, there are still opportunities to access financial education and information about funding. To find a full list of initiatives and contact information, visit: https://www.usbank.com/dam/documents/pdf/access-commitment-resource-guide.pdf
*This includes calendar year 2021 data only. We did provide an update in the middle of 2021 in which some of these dollars were disclosed. U.S. Bank will continue to report activity on a calendar year basis going forward.
Press contact information, latest news and more
Company facts, history, leadership and more
Digital tools, branch locations and more