Key takeaways

  • Following two years of very slow initial public offering (IPO) activity in the U.S. stock market, investors are waiting to see if volume picks up in 2024.

  • The stock market’s 2023 upswing did not, as some expected, spur significant IPO activity.

  • While the “ground floor” opportunity associated with IPOs can be appealing, investors should be selective in incorporating IPOs into their portfolios.

An initial public offering (IPO) is a company’s action to go public and put its stock on the open market. Depending on the visibility of the company, IPOs can, at times, attract significant attention. While IPOs often become more common during periods of strong stock market performance, activity remained muted in 2023 even though the S&P 500 gained more than 26%.

“2023’s equity markets generated uneven performance,” says Rob Haworth, senior investment strategy director at U.S. Bank Wealth Management. A narrow group of technology-oriented stocks generated much of the market’s positive performance. “In line with the market, investor interest in IPOs appeared to be narrow as well,” says Haworth.

While market performance broadened out to include other sectors in the closing months of 2023, Haworth notes that January’s stock market was again dominated by a narrow group of technology-oriented companies. “The markets are still waiting for IPOs to take off again,” says Haworth, “but there’s nothing major yet on the horizon.”

 

What is an IPO?

An IPO is the term used to describe the public issuance of stock by what was previously a privately held company. It is one way that private companies seek to raise equity capital. The company makes a percentage of its ownership available in the form of shares of stock on a public exchange. The stock’s price is set for the initial offering. Once the stock goes pubic, it is available to all individual investors.

 

Historical trends in the IPO market

IPO activity often tends to peak during periods of strong equity market performance. “When stock markets are doing well, investors are receptive to high-growth companies so it’s a more favorable environment for new stock issuance,” says Kaush Amin, head of private market investing at U.S. Bank Wealth Management. “When stock markets struggle, as was the case in 2022, IPO activity tends to slow dramatically.”

While 2023 was an exception, the historical record verifies that strong stock markets are more amenable to increased IPO activity. According to this study, IPO activity — after reaching a two-decade high in 2021 — declined precipitously in 2022, as a bear market took hold. 2022 IPOs dropped to the lowest level since 2008 (another significantly negative year for the stock market). Despite the stock market’s solid recovery in 2023, the number of IPOs increased only modestly.

Chart depicts the number of IPOs 1990-2023.
As of December 31, 2023.

“When interest rates began moving higher in 2022, perceptions changed,” says Amin. “Investors turned their focus to stocks of companies that could generate current earnings and put less faith in stocks of companies that mainly promoted the prospects of future earnings. Most IPOs would fall into the latter category.”

 

The attraction of new IPOs

IPOs often garner significant media attention, particularly when better known or highly successful private companies choose to go public. Investors take an interest as they see a stock that has just been offered on the public markets as a “ground floor” investment opportunity.

“Individual investors should realize that they are not specifically buying the initial public offering,” says Rob Haworth, senior investment strategy director at U.S. Bank Wealth Management. “Even if an investor buys the stock on the first day it becomes available, it technically means they’re buying the stock on the secondary market, after the IPO already occurred.” Large underwriting syndicates, and sometimes select brokerage firms, typically have exclusive access to shares from the IPO issuer.

“The early days of trading [in a new IPO] can be very speculative. The real value becomes more apparent six months after the initial offering.”

Kaush Amin, head of private market investing at U.S. Bank Wealth Management

While investors may have a desire to own stocks as quickly as they come to market, a reasonable concern is whether that’s appropriate for a long-term investment strategy. “The early days of trading can be very speculative. The real value becomes more apparent six months after the initial offering,” says Amin. He notes that once a stock goes public, there’s a 180-day lockup period that restricts private investors in the company from selling shares. “Once that lockup period expires, you’ll have a better sense of private investors’ sentiment about the company’s outlook,” says Amin. If many private investors put their shares on the market when the lockup period expires, it may reflect a lack of confidence in the company’s future prospects. If instead more of those investors hold onto their stock, it may indicate their expectation of future share price appreciation. That would be a positive sign to other investors.

Haworth points out that companies from all industry sectors go public, with no discernible trend indicating which tend to perform best over time. “It’s really a company-by-company situation,” says Haworth. “Certain environments may favor certain types of stocks, but there’s no particular advantage a specific industry has demonstrated over time.”

 

Recent IPO performance

Based on at least one recognized measure, IPO performance has fluctuated over time. An exchange-traded fund (ETF) known as the Renaissance IPO ETF invests in newly issued stock. The fund holds IPO issues for no more than three years after they go public.

The fund’s share price gained 34% in 2019 and 108% in 2020, before experiencing declines of 10% in 2021 and 57% in 2022. The fund rebounded in 2023, returning 52.5%. The fund started 2024 in negative territory.2

Renaissance IPO exchange traded fund measures the price performance of initial public offerings from November 2012 through January 2024..
Source: Yahoofinance.com. As of January 31, 2024.

The performance of individual IPO issues will vary widely with the results of the Renaissance ETF fund. To demonstrate the potential volatility of new IPOs, consider the experience of British semiconductor and software design company Arm Holdings, which went public on September 14, 2023. Arm’s stock opened on public exchanges priced at $51 per share. Its price jumped to more than $65 during the next trading day. However, by October 20, the price declined to $47.87. It recovered to more than $75 per share by the end of 2023 and soared to more than $126 in early February 2024. By contrast, another stock that went public in September 2023, the grocery delivery company Instacart, had a different experience. Its stock opened on public markets at $42 per share. Its price dropped quickly, ending 2023 at $23.47. Instacart stock stood at $25.52 in early February 2024.2 These examples reflect the unpredictable, short-term nature of new issue pricing. Haworth notes that the day an IPO first hits the market “is often the peak of enthusiasm for the stock, and the environment often becomes more challenging thereafter.”

A longer-term trend common with IPOs, adds Amin, “is that we see newly issued stocks rise faster than the broader market in a bull market, but also potentially decline more rapidly than stocks as a whole in a declining market.”

 

Assessing the IPO market’s role in your portfolio

IPOs offer a combination of opportunities and challenges. Some companies that demonstrate an ability to grow consistently over time may generate favorable returns for investors who are able to take advantage of the new issuance of stock. That’s the goal many investors have in mind when they invest in new issues. However, that scenario doesn’t always play out.

“One challenge for investors with an interest in IPOs is that they have to try to do research on a company that’s been privately held,” says Haworth. “Without the kind of readily available information that must be disclosed by public companies, it can be difficult to discern the quality and value of the stock.” Haworth urges investors to carefully assess how any IPO investment might fit in with their overall portfolio strategy.

Because of their limited track record, IPOs can be more speculative than established stocks. Before investing, talk with your wealth professional about how new issues in the IPO market may benefit your long-term investment strategy.

Note: The implied volatility and speculative nature of initial public offerings may make IPOs better suited for investors with longer term time horizons who can bear a substantial loss of principal.

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Disclosures
  1. Source: Ritter, Jay, “Initial Public Offerings: Updated Statistics, Warrington College of Business, University of Florida, Feb. 7, 2024. Numbers represent IPOs with an offer price of at least $5.00, excluding ADRs, unit offers, closed-end funds, REITs, natural resource limited partnerships, small best efforts offers, banks and S&Ls, and stocks not listed on NYSE, NASDAQ, AMEX.

  2. Source: Yahoofinance.com.

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