Does each card holder receive their own cash-back deals?

Yes! Cash-back deals are personalized to you and are shared across your eligible cards. If you have a joint signer or authorized user, they’ll have their own cash-deals. See: What cards are eligible for cash-back deals?

Once a deal is activated, it can be completed with any of your eligible U.S. Bank debit or credit cards. See: How do I activate new cash-back deals and view previously activated ones?