The U.S. Bank content and creative teams have been recognized with multiple Telly Awards, which honor outstanding video content across TV, streaming, social media and emerging digital platforms.
With more than 13,000 entries from all 50 states and 6 continents, the Tellys recognize work from leading agencies, broadcasters, production companies, brands and publishers worldwide.
The bank won a Gold Telly, the competition’s highest honor – in Branded Content – B2B: Business-to-Business for a client story video about a healthcare industry client in Oregon.
The bank received Silver Telly awards for a video about Planning Business Succession in the Branded Content - Thought Leadership category, and for its U.S. Bank Business Essentials production in the Social Video Series - Series Products & Services category.
U.S. Bank also received a Bronze Telly for a client story video about a dermatology business client in the Non-Broadcast Case Study category.
The videos highlight the bank’s work to power the potential of small and mid-sized businesses.
“This work represents a clear elevation of our creative efforts and our best-in-class approach to video production,” said David Gilmore, head of Business Banking Marketing. “It’s great to see our commitment to building industry authority by positioning our business bankers as trusted thought leaders and our work humanizing our products and services through compelling client storytelling get recognized.”