Open an account.

Two easy ways to invest online with U.S. Bancorp Investments

Whether you're new to investing or have years of experience, we offer you expertise and technology to help you invest your way.


Automated Investing

Automated Investor, a low cost, robo-investing service, uses technology to determine the right mix of investments for your goals.

  • Investment decisions made for you
  • Automatic monitoring and rebalancing
  • Access to a Financial Advisor by phone and 24/7 support
  • Available as a taxable or IRA account

Best for:

Investors who prefer a customized and managed portfolio that's easy to use, saves time and helps them stay on track

Existing customers login to begin.

Have questions? Call 866-758-8655.

Start Investing

The annual advisory fee is 0.24% of invested assets (with a minimum investment of $5,000, that's $12 per year.)..1

Learn more about Automated Investor

Need Help?

Call 866-758-8655 and a wealth management professional can answer your questions and help you open an account.



Self-directed investing

Select and manage your own investments using online trading.

  • Stocks, options, exchange traded funds and over 10,000 mutual funds2
  • Standard trade fee of $4.95 with no minimum investment
  • 24/7 phone support
  • 100 free online trades a year with a qualified checking account3 offered by our affiliate U.S. Bank

Best for:

Experienced investors or those who want the flexibility of buying and selling their own investments

Open a brokerage account.

Apply for self-directed brokerage

Open an IRA.

Choose an account type:

Traditional IRA – For tax-deferred growth potential and tax-deductible contributions until age 70½

Apply for a Traditional IRA

Roth IRA – For tax-free growth potential and tax-free withdrawals after age 59½

Apply for a Roth IRA

SEP IRA – A specialty IRA for small business owners and the self employed, with tax-deferred growth potential and tax-deductible contributions

Apply for a SEP IRA

Other accounts


Other accounts

  • Learn ways to start saving now to make paying for future education expenses easier.

  • Protect what matters with life, disability, and long-term care insurance through U.S. Bancorp Investments.

  • Support the people and causes you care about through U.S. Bank Trust and Estate services.

  • Manage your money easily with customized banking products and services from U.S. Bank.

About brokerage and investment advisory services

To learn more about the differences between brokerage and investment advisory services and fees from U.S. Bancorp Investments, please read the Client Relationship Summary and Regulation Best Interest Disclosure.