Bilingual Product Manager - Spanish


At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.

This position will take a key role in the ongoing management and definition of the Consumer Checking Product Strategy with the goal of driving revenue growth for the Consumer Bank. Lead key strategic initiatives that are focused on profitable growth with respect to multi-cultural segments. This requires cross-functional leadership of project teams to deliver on prescribed goals. Develop and recommend enhancements to product line to stimulate sales and meet prescribed objectives. Ensure products meet State and Federal regulatory requirements. The successful candidate has experience in consumer deposit product management and requires limited supervision with an ability to make strategic decisions that align to corporate and Product Strategy and Support strategic vision. Previous experience in developing and presenting key strategic initiatives to Senior Management is required.
This individual will also be tasked with managing key messaging/tone of consumer deposit product benefits and value propositions to identified market segments that drive checking production.   This includes materials translated into Spanish.  Advocate for product features/benefits that correspond to identified multi-cultural customer needs.  The function will lead competitive market research, product pricing, product planning and bank-wide coordination of product launches and revisions.
Daily responsibilities include but are not limited to:
- Prioritize all customer facing materials for translation and ensure translated materials tone/intent supports the consumer deposit product strategy
- Track, report, forecast, and plan segment acquisition growth by product and consumer business lines
- Perform analysis to understand the drivers of performance
- Monitor competitors product, pricing, and feature strategies to provide recommendations for product enhancements
- Develop strategic recommendations based on key business drivers
- Maintain a pulse on consumer sentiment, competitor positioning, regulatory events, geopolitical themes, and monetary policy
- Lead development of new products, refine existing products and develop ideas that promote the growth of household checking portfolio
- Collaborate with finance, treasury, compliance, legal, technology, branch, omni channel and marketing partners
- Translate data, facts, and figures into compelling business cases by crafting engaging presentations that generate impact
- Manage audit and compliance inquiries and regulatory change from governing bodies such as the Consumer Finance Protection Bureau (CFPB), Federal Deposit Insurance Corporation (FDIC), Office of the Comptroller of the Currency (OCC) and the Federal Reserve Board (FRB) as it relates to new consumer acquisition initiatives
 - Identify product opportunities and risks, proactively develop product design enhancements, consumer educational materials or improved sales practices to minimize risk while maximizing the potential of the business line
- Monitor customer complaints, identify trends and develop corresponding action plans


Basic Qualifications
Bilingual English/Spanish, able to speak and write English and Spanish fluently.  Language proficiency will be assessed as a condition of employment prior to offer.
- Bachelor’s degree, or equivalent work experience
- Eight to ten years of experience as a Product Manager
- Four or more years of management experience
Preferred Skills/Experience
- Comprehensive knowledge of the assigned business line and technical marketing skills
- Strong product management, design and development skills
- Thorough knowledge of product/program development, pricing, implementation and strategic analysis
- Demonstrated marketing and marketing research skills
- Excellent verbal and written communication skills
- Strong financial and competitive analysis and computer skills
- Demonstrated management, leadership and interpersonal skills


Product Management

Primary Location



1st - Daytime

Average Hours Per Week